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The Youth Media Alliance (YMA) seeks to enrich the lives of Canadian children and teens by helping improve the quality of the content created for them on all screen-based media. The Alliance pursues its mission of encouraging high-quality content by presenting annual awards of excellence to the best productions targeting young English- and French-speaking Canadians, and emerging talent by awarding scholarships.

Learn more about our mission

 

TESTIMONIALS

Marc-Antoine Larche, Recipient
John Rooney Scholarship

"The John Rooney Scholarship - scriptwriting has been a springboard for my professional development. My hands-on experience at Zone3 and the opportunities and contacts made through this fellowship have been invaluable."


Sheridan Riggillo, Recipient
Andra Sheffer Scholarship

"Last November, I received The YMA 2024 Andra Sheffer Scholarship; and to put it simply, it changed my life. From the application process to the relationships it created, I couldn't be more grateful to The YMA and Andra Sheffer for giving me this wonderful opportunity.."


Daniel Fernandes - Recipient
John Rooney Scholarship

"This opportunity means a lot to me. It has really propelled me, as part of the LGBTQ community under-represented in the industry. I've been able to take part in festivals to make my voice heard, and to be surrounded by like-minded people from whom I can draw inspiration and build relationships."


Tchayé Briat, Recipient
Diversity & Inclusion Scholarship

"This enabled me to finance internships and develop as an artist, director and filmmaker. For the first time, I was able to be a production manager and realize my dream, to reach my career goals. Thank you to our partners and The YMA."


Maria Bui, Recipient
Steven DeNure Scholarship

"I'm really enjoying putting my skills to work on Lopii's projects, but especially learning new skills and strategies that will help me grow in the children's media industry. I'm grateful to The YMA and the Steven DeNure Fellowship for giving me the opportunity to learn and grow."

 

News

YMA presents the results of its 2024 Youth Media Conference!

Montreal, November 7, 2024 – YMA was pleased to present its conference on children, youth and the media, held on November 5 and 6 at the PHI Centre in Montreal - a one-day event followed the next day by the presentation of the YMA PRIX JEUNESSE from the Munich PRIX JEUNESSE INTERNATIONAL. 

YMA presents its PRIX JEUNESSE INTERNATIONAL 2024

Youth Media Alliance (YMA) is delighted to announce that Prix Jeunesse 2024 is taking place today at the PHI Centre in Montreal. This unique event takes place in person and is also broadcast online to reach an even wider audience.

YMA is pleased to announce the appointment of its new Board of Directors

Montreal, November 5, 2024– YMA is pleased to announce the appointment of its new Board of Directors, including three new Directors and a new Co-Chair, Maria Kennedy of Little Engine Moving Pictures, who joins Athena Georgaklis, Independent Producer, Co-Chair since 2023.

More news

Upcoming Events

Registration for the 2024 Youth Media Conference are open!

YMA will be pleased to present its Youth Media Conference on November 5 and 6, 2024 in Montreal - a one-day conference followed by a one-day screening of the Prix Jeunesse International.

Alongside the conference's impressive list of speakers, panelists and moderators, the winner of the YMA 2025 Andra Sheffer Scholarship will be announced, the YMA AGM will take place and Board members will be elected, and finally the YMA Prix Jeunesse will be presented, including the Prix Jeunesse 2024 from Munich.
 

More information

Register for the YMA Prix Jeunesse International

Annually, the YMA gathers all the best and most innovative programme entries from the latest PRIX JEUNESSE INTERNATIONAL festival happening every second year in Munich.

The YMA Prix Jeunesse is meant to be a training tool that carries the festival’s creative and challenging atmosphere worldwide. It includes, on the given year that the international event occurs, the screening of the Prix Jeunesse International winners within the programming of the YMA Children & Youth Conference, and on the hiatus year of the international event, all videos are made available on the YMA Media Gallery.

This is a unique opportunity to see content from around the world that you won’t find anywhere else. 

More information

2024 Bowling Night - Launch

The Youth Media Alliance invites you to the 2024 YMA Bowling Night to be held in Toronto on October 1st 2024 at 6 p.m. at Playtime Bowl & Entertainment – an epic tournament featuring the best of the Canadian youth media industry battling for the 2024 title of YMA Champion! 

Register

 

More Events

Andra Sheffer Scholarship

Winner will be
announced on Nov 5th 2024

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Content Canada - OIAF - Kidscreen
Request the Promo Code
Save $20 to $600
alliance@ymamj.org

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